Writing
Writing
Long-form pieces on why founder-led companies stall, and what gets them moving again. Most start as a line in a notebook and go out on X first.
Essays
5 pieces
- LifeThe four pillars of a life that actually matters
Meaningful work, relationships, fitness and ritual. Not a manifesto — a page in a notebook about keeping four load-bearing walls from quietly decaying.
- InputsYou already know what to do
The third pillar, INPUTS. You know the two or three actions that move the number. You're not doing enough of them. Volume on the right input is what compounds.
- DesignThe company still needs you in the room
The first pillar, DESIGN. If the business stops when you leave the building, you don't have a company yet. You have a job with extra people around it.
- OwnershipThe second stage doesn't start until you fix these three things
Most founders think they're stuck on strategy. They're stuck between two versions of ownership. Three problems keep a company in stage one: design, margin and inputs.
- OwnershipYou are the reason the growth has stopped
Most of the time the founder is the bottleneck keeping the business from the next level: old beliefs that hardened into rules, missing skills, and too many jobs. That isn't an insult. It's a diagnosis.